
Asset Entities soars on deal to emulate Strategy's bitcoin playbook
** Shares of social media marketing company Asset Entities more than double premarket** Stock was last trading at $1.54, on course to hit its highest since January 22 if current gains hold** Co with Strive Asset Management, a unit of Vivek Ramaswamy's financial services firm Strive Enterprises** ASST will become a bitcoin holding company after the merger, seeking to offer its shareholders exposure to the cryptocurrency ** Company is one of several that have attempted to replicate the approach of Michael Saylor's Strategy ** E-commerce firm Upexi's shares have jumped five-fold since co announced its bitcoin pivot last month** Strategy is the biggest corporate holder of bitcoin and its shares have outperformed the crypto in 2025** ASST rose 24.4% YTD, as of last close